Fitness professionals are naturally skeptical of new products and approaches. That’s totally understandable, the fitness world is full of fads, hype, and gimmicky overpriced gadgets. Just like the food industry, the fitness industry is full of good marketing of bad products.
Many fitness leaders were skeptical when I came on the scene in 2009. Breaking into the fitness industry as a tool designer and an educator isn’t easy for anyone.
It’s a bit like playing rugby.
The beginning of my understanding of training came from playing 40 years of competitive rugby. I learned a ton from rehabbing a wide variety of injuries. I also learned how to keep my aging body quick and strong enough to become the oldest competitive player in the Canadian Rugby Union.
I opened a Spa and Gym in 2007 and started training clients using the approaches that kept me athletic, basically training resisted movement on my feet, from the ground up. I found the equipment I could buy didn’t serve my needs well.
The first training tool I designed was an anchor system, the ARC. This anchor system was well received and soon, I was working with experienced trainers in Hockey, Football, MMA, physiotherapists, and even the National Ballet of Canada. That was a critical phase of my education, I learned a ton working with a wide variety of extremely talented specialists who had a wide variety of needs.
In 2012 I sold my spa in Quebec and moved to Southern California to pursue a career as a fitness equipment designer. In 2013 I was asked to present my ideas on training with elastic resistance at the first NORCAL Fitness Summit.
It was a turning point in the journey. I needed to make a good impression on a room full of smart, influential fitness people. I wanted them to get a real sense of the potential the training approach I was developing had to offer. I knew I needed to present more than a bunch of interesting new exercises, I wanted them to see the potential beyond the actual exercises I was demonstrating.
Thinking about how I could present a breakdown to my approach in a systematic way I recognized I always referred to the same 3 “connections” when describing training with anchored resistance.
The penny dropped when I realized these three elements or cues were constant variables in the forces experienced through any resisted movement with any anchored tool.
It was a eureka moment.
While the APT tool designs are inventions, the education overview is different – it is a discovery. I discovered the APT overview simply because I geeked on this particular training approach exclusively for years. When I “got it”, I knew I had something very useful that I needed to go deeper on. That has been the process since.
The idea of the APT overview can be applied to any training need with any anchored tool. It is a mechanistic approach that can help any trainer better manage the summation of forces in any movement pattern. It’s simple and it works.
When it comes to the equipment, APT designs have evolved over many generations since 2012 with professional use. The APT suspension strap offers more resistance and connection options than any of its competitors. The APT elastic webbing band designs are considered outstanding by all that use them. APT designs are durable and massively versatile.
Anchor Point Training is useful for creating specific, versatile strength and coordination adaptation using full-body resisted movements. This approach is mastered by learning how to create specific resistance angles and connections and a systematic method for progressing the available variety of resistances in useful ranges of motion and patterns.
Our program now supports connecting trainers with folks who want to be personally trained at home. Our professional education continues to build out as more specialists use our tools to train their specific needs. So whether you want to be a better golfer, or you want to train golfers we’re going to be a great fit. If you need help getting back on your feet, we’ve got some awesome therapists who can help you with everything from knee replacement to stroke rehab.
Big picture we’re about enjoyable, effective, convenient training. I thank you for being here and I hope you’ll choose to use our gear and education to enrich your practice. You can like up our Facebook page just to the right here, loads of content there. If you have questions feel free to message us on social or through our email here.
Thanks again, be well,